-•- TheHomeBizDigest Newsletter - Issue 215 -•-
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Marketing Tip
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There are times when it's ok to be cheap, and other's when you're 
going to need to spend the money. If you're serious about running 
a business online then you need to be willing to spend a few bucks
here and there. Your web host shouldn't be the one who offers the 
most disk space at the cheapest rate. Your autoresponder shouldn't 
be the cheapest provider on the market. And you shouldn't be using 
a free email address under any circumstances. Part of your online 
marketing plan has to include making sure that the website, email
address, and autoresponder that you're advertising are on the most
reliable sources you can find. The best written, most persuasive 
advertisement in the world will do you no good if your website goes
down, and you have to keep that in mind! I know that many people 
are working on a shoestring budget, but that doesn't mean you're 
on the hunt for the cheapest provider. Those of you on a tight or
almost non-existent budget shouldn't be looking for the cheapest, 
you should be looking for the best value... there is a difference.
I'm sure that many of you spend hours or even weeks looking for a
good deal on advertising, but I know that many of those very same 
people aren't spending the same amount of time looking for a good
autoresponder. It's been said many times that your opt-in list is 
one of the most valuable assets, so why would you trust it to the
cheapest company out there. or worse yet, to a free provider? The
tip this week is to look more at value than you do at price, this
is a true recipe for long-term success. Without stability in your
website, autoresponder, and email address, there will come a time
that a high priced, well-written blockbuster ad will fall flat.


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Featured Guest Article
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Most of the time TheHomeBizDigest newsletter includes
a featured article in this sections. This week, we are
veering away from that to highlight a company that has
just opened it's door to the public. Yes, there is an 
opportunity to earn money with this company, and 
yes, this will help you a great deal with your 
advertising needs, but this is not your typical 
"business opportunity."

A new company has managed to take all of the top 
features of leading autoresponder companies, and 
combined them to create EmailAces.com. This is not 
your ordinary autoresponder company. They have 
managed to go a step above the existing companies, 
and can now offer you a greater array of features,
as well as flexible pricing plans to meet your needs. 
Packages start as low as $8.95. 

You might be surprised, as was I, that over 80% of 
internet business workers use an autoresponder 
service on a regular basis. If you are not using an 
autoresponder yet, this is an excellent time to look 
into starting to incorporate one into your marketing. 
On the other hand, if you are using an autoresponder, 
you may also want to look at http://www.emailaces.com 
and see if they can offer you more features, for a 
lower cost than you are paying with your current 
service. Chances are . they can.

The site is very self-explanatory, so I won't get 
into an entire list of features for you (they are 
listed in-depth on the site), but I will tell you 
that you can import, send HTML and/or text e-mails, 
send unlimited follow-ups, personalize, plus much more.

So, if you have a few minutes, I would definitely 
recommend that you take the time to look over 
http://www.emailaces.com. I think that this is a 
service that we would all benefit from using.

Email Aces

Endorsed by Jennifer and Gary Ambrose


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Beware
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Sometimes a business that's been handed down from parent to 
offspring fails because the son or daughter doesn't have the 
respect of customers and the community that the parents did. 
It's a difficult thing to judge when you're considering 
turning over your business to a son or daughter, but if you 
don't, you're putting your company at risk.


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